Friday, 7 December 2012

CD Album Cover (Digipack) Analysis: Green Day - Bullet in a Bible

Front Cover

The front cover is very redundant and conventional for that genre of rock. It will appeal to their target audience as the cinematography is done at a low angle of the main singer with a back shot of him looking at the crowd which gives it that concert atmosphere and feel to the album which connotes that its live music which would attract their target audience as its the common thing they like to do in their spare time. This reinforces the star image as they are dominating the crowd which shows his importance and value amongst their fans which links in with Goodwin's theory of promoting the artist.

Their target audience will recognize the band as they have used their housestyle font which was used on all of their other albums. Their font style is very block style which most albums tend to use as its easy to read and very simple. They have their own unique style though which their target audience will recognize as being them as it tends to always be in white with it standing our on a vivid background (mostly black and red).
The colour scheme choice is very lively and striking, this lets you easily see the artist and the bands name with it being very graphic. The band name and album name is both in the same colour and is placed underneath one another. The bands name is slightly in bigger font because that is the name their target audience will know already rather than the album name.

Inside


The inside of this digipak they have 3 panels whereas i will only have 2 when i come to designing mine. The left panel just consists of a side shot at a low angle of a band member. This follows the theme to what the front cover was like and keeps that theme of the genre and the live music which will appeal to their target audience. The colour scheme is still consistent with it being red and black. The fact that hes playing with a guitar will attract their target audience because it connotes to live music as hes playing it right there where most albums will tend to just have a photoshoot with them having no instruments.

The middle panel contains their DVD track which has footage of their live music. This links in with the whole album and adds an extra feature which their target audiences will like. The disc has the main singer singing which denotes that this is a live show. Whereas the studio disc just has a shot of the whole band without any instruments or singing. Behind the disc is a red and black texture which adds a good effect with the disc on top.

The right panel is the main album disc where its their studio songs, you can tell this because its made for them to look cool and all about their posture, with it being done through a photoshoot. This is because they want to promote the band and make them look more appealing. The same background is used on both disc panels which keeps that consistency and continuity to the album. It also states what songs are in the studio album which is highlighted in red writing.

Back Cover


The back cover again consists of a red background which been used constantly throughout the album's design. The images are at a slight angle which was is following the same layout as the bands name of the front cover which is keeping to their recurring style. The crowd is now facing towards the viewer where they are more visible than the front. This will appeal to their target audience as it makes them want to be apart of the concert. Above the crowd there is different pictures of the band playing, this adds movement to the album which makes it feel more lively. The band members show a lot of emotion which is conventional to this genre when playing music, one of the pictures the band member is pulling a funny face which adds humour and shows their characteristics with it showing their a down to earth person which would appeal to their target audience.

The track list is placed upon a red background with the font writing being white which is used throughout the album. The font size is quite small but is easily seen as the contrast is very powerful. The barcode is placed at the bottom right corner which is conventional for a album to have. Along with this they have along the bottom the CD's formats and the bands website and record labels. This will appeal to the target audience as they are given access to find information on the record label of the band as well.

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